StubHub released its annual school football season trailer, which shows a 42% sales increase compared to the start of the 2023 season.
“This year marks an exciting new era in high school football with a realignment of meetings and an expanded school playoff picture that is sure to bring more high-stakes games late in the season,” said Adam Budelli, spokesperson for StubHubArray. Football like Alabama and Michigan continue to generate strong demand, however, schools like Texas and USC saw their sales in the StubHub story, after joining the SEC and Big Ten.
With the addition of new groups in the SEC and Big Ten, those meetings account for the largest percentage of total sales on the platform on August 7:
While Texas and Oklahoma’s move to the SEC is helping fuel interest there, Budelli says the Big 12 haven’t lost ground thanks to their own additions.
“We are entering an exciting new era in high school football where convention adjustments determine the trends we see in sales this year. These convention changes have led to significant expansion at StubHub, adding the Big 12. Although Texas and Oklahoma have migrated to the SEC, demand for the Big 12 has remained strong and sales are comparable to last year. The convention benefited from the addition of four former Pac-12 teams: Utah Utes, Colorado Buffaloes, Arizona Wildcats and Arizona State Sun Devils, with the Wildcats seeing the largest buildup of all the new additions with preseason sales times increased fourfold . compared to the last one. season. “
The most in-demand school football of 2024:
This is the second time Michigan has been ranked more sensible (the last time in 2019), and lately it has outperformed rival Ohio State by 52%. However, the state of Ohio jumped from 11th place on the list last year to fifth this year, with sales almost 4 times higher than last year.
Alabama leads the former SEC in fourth position, ahead of Georgia in sixth position with 28%. The reunion of the two on September 28 is the sixth best-selling combination of the season.
The maximum trend in terms of sales is to the maximum all games of chance in a new convention for the 2024 season.
However, the five Power groups with the highest construction rate through 2023 show that convention realignment plays a primary role:
Texas has held the spot on this list since 2017, with sales five times higher than last year at this time.
USC also hasn’t been on the peak demand list since 2017, and this year, its seventh position is due to the fact that it’s the second-fastest-growing piece of equipment this year with sales seven times higher than last year. The sales are largely due to the Trojans’ appearance at the Vegas Kickoff Classic at Allegiant Stadium, the best-selling game of the season right now.
The Top 10 best-selling of the season:
“The calling of fair matches depends largely on the location of the match, the groups playing, the time of the match and how well a team plays the season,” Budelli said.
“This is evident with the Vegas Kickoff Classic between the USC Trojans and LSU Tigers becoming StubHub’s No. 1 game of the season, attributed to peak event tourism in the Las Vegas market and a matchup exciting. StubHub Top 10 Last year’s games, heading into the season, included two neutral games, so the standings we see this season are even.
“In addition, this year there will be several neutral games played throughout the season, so the total sales figures may not yet reach their maximum, as they did with other games from the previous season. For example, Oklahoma Sooners vs. Texas Longhorns Red River Rivalry in October narrowly missed the list of top 10 most sensible games at No. 11, but already doubled sales of the same game last year at this time. Similarly, the Army vs Navy game in Commanders. Field in December is the The thirteenth game lately has 20% more sales than at the same time last season, despite being delayed.
The conference’s realignment increases ticket sales with new and recurring matchups. Here are the five new clashes from the convention:
Georgia at Texas sold 41% more tickets than the Texas-Texas A&M meeting. However, after a 13-year hiatus, this adjustment is the fifth maximum requested adjustment of the season.
While it’s on the list of the most in-demand new convention matchups, StubHub’s knowledge shows that Oklahoma sales have quadrupled from last year. Their best-selling game of the season will be on Sept. 21, when they host the Tennessee Volunteers.
When asked for his thoughts on which schools remain in the brain for long-term programming in terms of what moves the needle to the max for fan demand, Budelli replied as follows:
“When looking for what moves the needle the most in terms of call-up, several points go into what makes a fit a best-seller on StubHub, adding up the groups that play, the ‘one team all season’ functionality and even where the game is hosted. This year, we’re especially seeing strong demand for new setups due to convention realignments on StubHub, indicating fan enthusiasm for new and revived rivalries uploaded to the calendar. In the future, this may also mean that groups may need to add more non-convention setups to the calendar or even change which warring parties they host at home within their convention – new setups are actually loaded as of interest.
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