I saw a debate about Newcastle United’s profit of the day.
Discussions about whether NUFC owners will stay at St James’ Park or build a new stadium with the logo elsewhere are only intensifying.
One of the arguments is that one of the main positives of a new pitch with the logo is a potential significant accumulation of profits from Newcastle United matches.
However, some argue that profit issues fit very little these days, given the money generated elsewhere, especially for Premier League clubs.
For starters, this. . .
An excerpt from Newcastle United’s 2022/23 accounts made public in January 2024:
Newcastle United Limited
Financial Statements as of June 30, 2023
Group Strategic Report
Match profit increased to £10. 4 million (38%), from £27. 5 million to £37. 9 million, with 7 cup matches played in the year (2021-22: 2) as the team progressed to the EFL Cup final, a step forward ahead of in-season and mid-season calendar and increased earnings from seasonal hospitality and fitness days
Media revenue increased to £41. 4 million (33%), from £124. 1 million to £165. 5 million. The highest merit award for the club’s fourth position in the league (2021-22: 11th) and the number of live television appearances greater than 26 (2021-22: 21).
Commercial profit increased by £17. 4 million (66%), from £26. 5 million to £43. 9 million, with an increase in profits from advertising partnerships, as well as on several occasions during the year, adding the Diriyah Cup in Saudi Arabia in December 2022 and the two Sam Fender concerts on June 23.
In their first full season, Newcastle United’s new owners increased all three sources of profit until 2021/22.
Newcastle United Revenue of the Day
An increase of 38% (£10. 4 million), from £27. 5 million to £37. 9 million.
Newcastle United’s media revenue
An increase of 33% (£41. 4 million), from £124. 1 million to £165. 5 million.
Newcastle United’s commercial income
An increase of 66% (£17. 4 million), from £26. 5 million to £43. 9 million.
You can delete all kinds of posts from those most recent published accounts, and of course, as we all know, media outlets are indeed the most important, about 4 times more than the other two.
However, when you upload ads and match days, in combination they roughly represent part of what the media represents (essentially UK and overseas TV rights, basically Premier League rights).
In addition, it can be said that Newcastle United’s adjustment and advertising profits are those over which NUFC can have the most direct influence.
It may come as no surprise to you to learn that while last season (2022/23) Newcastle United cashed in around £38 million (£37. 9 million) with adequate earnings, it was Man U who were one of the most sensible English clubs with adequate earnings. for the season of £129 million.
What’s more surprising, however, at least to some, is the identity of who is at the time.
That Tottenham, with £115m of earnings per day for the 2022/23 season.
Therefore, Man U earns around £91 million more than Newcastle United and Tottenham £77 million more than NUFC.
That’s huge sums of coins and if Newcastle’s owners don’t make any significant changes, over the next decade, players like Man U and Spurs will likely mint around a billion pounds more than Newcastle over the next ten years.
The truth is also that Tottenham came out of nowhere and suddenly became potentially the biggest source of profit for any English club. In fact, if Tottenham qualify for the Champions League, next season will comfortably finish as the most sensible English club in terms of terms. of adequate earnings, adding Man U.
Their new stadium has not only allowed Tottenham to attract an additional 26,000 (paid!) fans, but it has also drastically replaced their position in terms of greater profit on a matchday.
The second-highest English club, Arsenal, with £102 million in earnings as of the 2022/23 season.
Arsenal and Tottenham have benefited hugely from their new stadiums in recent times, which has allowed them to raise much more money AND increase their capacity by more than 50% each.
A new NUFC stadium with the logo and more than 80,000 seats right next to St James’ Park, where the grounds of Leazes Park and/or Castle Leazes are located, would allow more than 50% more fans to watch the matches and in terms of Newcastle United’s sunlight hours. gain?
Well, in words, neither Man U nor Tottenham would have a £1 billion merit over a ten-year period.
It’s also worth noting that in Deloitte’s most recent 2024 report (based on 2022/23 monetary statistics) on the world’s highest-earning football clubs, Newcastle United ranked 17th.
However, among the more sensible 20, Newcastle United are 20th in terms of adjusted earnings and well below the peak of the other 19. Indeed, it’s attractive to compare Newcastle United’s adjusted profits last season with the three clubs they faced. season in their Champions League group, NUFC £38 million last season, £132 million for PSG, £68 million for AC Milan and £65 million for Borussia Dortmund.
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