Picadas, a Mexican agua fresca, has introduced a new 12-pack of cans with 4 other flavors in the United States.
Lemonade, Mango and Guava come together through the new Pineapple flavor, discovered exclusively in the pack.
Crafted from a family recipe, Picadas combines genuine fruit juice with cane sugar alcohol to create a hard agua fresca that “embodies the bold and original flavors of Mexico. “
Picadas was founded in Monterrey, Mexico, in 2021 through Hugo Martinez, a local who, like everyone else in Mexico, grew up enjoying homemade aguas frescas with his family. Martinez was pursuing an MBA at Stanford when he was captivated by the ready-to-use craze. drink cocktails.
The Mexican drink RTD went on sale in the U. S. U. S. Sales Launches in January 2023 at two hundred H-E-B retail outlets across Texas. Picadas are now available at all H-E-B retail outlets and several more stores have been added in Texas, adding Bucee’s and Quick Trip in North Texas. and Total Wine.
Chopped mixes its juice in small amounts, allowing it to retain an intense and fruity flavor, the need for synthetic additives.
The aggregate is then sweetened with agave and cane sugar alcohol is added.
Each 12-ounce can has 130 calories and 4. 5% alcohol by volume.
In addition to the new 12-variety pack, six individual flavor packs will be available at all retail stores.
Each package comes with an individually portioned packet of spiced chili salt to place on the rim and enjoy with every sip.
The Beckmann Grazalez family of Jalisco, Mexico, and the Boisset family of Burgundy and California, have announced the launch of Casa Obsidiana in the United States.
The ultra-premium tequila line includes a blanco, a reposado, and an añejo: all made with 100 percent Weber blue agave.
For this new venture, Jean-Charles Boisset (originally from Burgundy with vineyards in France and California) has teamed up with Jorge and Roberto Beckmann Gonzalez, from a family circle in tequila production.
Francisco Quijano, a famous tequila master, made the liquid in the bottles.
Casa Obsidiana is made at the foot of the Tequila Volcano with 100% blue Weber agave grown on the grounds of the Beckmann Gonzalez Estate.
After distillation, the tequila is aged in French oak barrels that once contained Boisset’s Chardonnay Napa Valley. Each Casa Obsidiana tequila uses the house’s proprietary yeast strain: grown for forty-five years.
Casa Obsidiana is available for pre-order and will soon launch at select retailers, restaurants and cocktail launches in California and Texas, as well as other markets in 2024.
Tropicana is relaunching its Trop50 offer under the so-called Tropicana Light: a drink that contains one hundred percent of the daily dose of vitamin C, a source of potassium, and with “50% less sugar and 50% fewer calories than regular orange juice”.
“The new innovation comes in a variety of offerings, adding Tropicana Light No Pulp Calcium Vitamin D, which comprises four nutrients and minerals and supplies 25% of your daily calcium intake (more than a glass of milk) and Tropicana Light Vitamin C. Zinc, which provides 3 times more vitamin C than regular orange juice for a nutritious boost,” the logo explains.
All types are available in 52 oz. bottle sizes at grocery stores, adding Albertsons, Publix and Wegmans.
Gatorade has introduced its limited-edition flavor, Blackberry Raspberry.
The drink was presented alongside the traditional color-changing shoes designed by sneaker designer Mache — designed for Colorado Buffaloes star quarterback and Gatorade athlete Shedeur Sanders.
“Mache designed the signature shoes to reveal Gatorade’s mysterious blackberry and raspberry flavor, thermal pigments that replace color when exposed to cold temperatures (below 72 degrees),” explains Gatorade.
“Drawing inspiration from the heritage and evolution of the Gatorade brand, Mache designed the shoes in a way that showcased colors from Gatorade’s white and old-fashioned green accents to Gatorade’s signature bright orange. “
British cocktail brand RTD, The Drinks Bureau, has introduced 150ml canned cocktails and 10-portion Party Boxes.
Cocktails come in 3 10% ABV offerings: Spicy Margarita, Espresso Martini, and Passionfruit Martini.
In addition to being made with premium ingredients and tasting like a drink prepared at the bar, the fun logo aims to celebrate laughter with a cocktail.
Founder Frankie Snobel said: “Our party cans and boxes celebrate what cocktails are all about: fun, festivity and smart fun. Our logo resonates with that: with its colorful, fun packaging and popular cocktails.
“We all love smart moments and smart drinks and don’t take ourselves too seriously. Except for the deliciousness of our cocktails, they are tasty.
Snobel’s previous business, the draft cocktail business, Tipplesworth, acquired through Diageo in 2019.
Premium beer, cider and spirits company KBE Drinks has unveiled a non-alcoholic edition of its flagship brand: Kingfisher.
Kingfisher Zero is now available at retail outlets in 330ml bottles with a wholesale value of £19. 99 for a pack of 24 bottles.
“Kingfisher Zero embodies the quality and taste of Kingfisher Premium, but at the same time alcohol and, most importantly, compromise on taste,” says KBE Drinks.
“With 85% of pubs now serving non-alcoholic beer and up to 50% of adults having purchased from the no- or low-alcohol category in the last year, it is clear that an increasing number of “Consumers are looking for high-quality beer. Non-alcoholic beverages, whether in pubs, bars or restaurants,” he continues, providing insights from the British Beer and Pub Association and ISWR Drinks Market Analysis.
“But quality and authenticity are also vital and Kingfisher Zero will be made with only herbal ingredients to reflect the refreshing taste of Kingfisher Premium. ”
As India’s number one beer, Kingfisher has already achieved “huge success” across the Indian restaurant network in the UK. However, demand for premium beers, whose logo KBE Drinks is extending beyond this case, is now served in pubs and bars across the country.
Kingfisher Premium is the official beer of Southampton FC, has been at festivals such as Bestival, Isle of Wight and Taste of London and is found in supermarkets and convenience stores.
Andy Sunnucks, Senior Brand Director at Kingfisher, comments: “We are very pleased to announce the arrival of Kingfisher Zero, a long-awaited addition to our portfolio. After effectively repositioning the logo last year, we need Kingfisher to continue to dominate Indian beer. category and have a credible offering to cope with the existing expansion in non-alcoholic opportunities. It’s also vital for us to not just tick a box and that the new liquid is not only of smart enough quality to mirror the original, but also of quality drink on its own.
Independent Scottish distiller Eden Mill St Andrews has announced two new unique malts, strengthening its premium whisky portfolio.
Brewing by head distiller Scott Ferguson at the original Eden Mill distillery, which will soon move to its new location after a multimillion-dollar remodel, the new expressions are an edition of Bourbon Cask, aged in the finest American oak barrels, and a Sherry Cask. edition, finished in first-fill barrels of Oloroso and Pedro Ximénez.
“The two new single malts celebrate the nuanced flavor profile influences of bourbon and sherry barrel maturation and show how the new Eden Mill liqueur excels in both,” the distillery says. “Both single malts are herbaceous in color, cold-filtered, and bottled at an ABV of 46%. “
The new whiskies will be part of Eden Mill’s core offering, will be held year-round and will be complemented by other annual and limited releases, such as its Art of St Andrews series.
Ferguson commented: “These new expressions are exclusive because they come from the former Eden Mill distillery, which will never reopen. With the new distillery opening in 2024, the original whiskey is, in fact, limited to less than 400 barrels of this valuable liquid remains.
“Both offer a surprising flavor profile, with their own distinctive characteristics. The Bourbon Cask, which is the first Eden Mill release to mature exclusively in bourbon from start to finish, has a unique sweet and highly spiced vanilla profile – think of mild spices paired with caramel and fruit crumble, while Sherry Cask is reminiscent of chocolate raisins. , dates and sophisticated cassia spice.
“While they will appeal to lovers of aged malts and those who appreciate a premium unaged single malt, we also expect strong interest from those who are curious to seek out new single malts outside of the more well-known wonder malt brands. known.
Bourbon Cask and Sherry Cask single malts also officially launch the revamped Eden Mill logo identity and are the first to appear on the new single malt bottle.
The Bourbon Cask Single Malt is priced at £55 (70cl/ABV 46%) and the Sherry Cask Single Malt is £65 (70cl/ABV 46%).
British peanut butter logo ManiLife has partnered with Brixton Brewery to create Nuts Bolts, a roasted peanut stout.
The drink, whose name refers to the Brixton Brewery brand’s peanuts and ‘bolts’, evolved through Brixton brewer Martin Wollerstam, who also designed the can.
The edition is 5% ABV.
“There are already a few peanut beers on the market,” said Jez Galaun, co-founder of Brixton Brewery, “so we’re looking to create something unique and different with this limited-edition stout. The guys at ManiLife are true masters of taste, which sets this one apart from the rest. We experimented a lot with the recipe, but found a batch that we are very proud of. It’s malty, sweet, and has that distinctive peanut-flavored finish that we love. I know other people will recognize and love it.
“Quality and smart taste have been paramount to us,” added Stu Macdonald, founder of ManiLife, “and the creation of this stout is no exception. We have a habit of gathering other people around the table around a not unusual love of smart food. and flavors, and we can’t wait to do the same with this!ManiLife has been driven through historically craft categories since its inception, so working in the beer business, not to mention the absolute visionaries at Brixton Brewery, was a true honor.
Nuts Bolts can be had from Brixton Brewery’s tavern or online store, in 330ml tins with an RRP of £2. 75.